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Measure & Optimise

CRO & Analytics

You can't improve what you can't measure. We set up the analytics infrastructure and run the experiments that systematically increase your conversion rate.

GA4 & GTM Implementation

Full Google Analytics 4 and Tag Manager setup — enhanced ecommerce tracking, custom events, data layer configuration, and consent management. Clean data from day one.

Server-Side Tagging

First-party data collection via server-side GTM. Better data accuracy, faster page loads, and compliance with privacy regulations. Future-proofed tracking.

Conversion Audits

Full-funnel analysis of your store — from landing page to checkout. We identify exactly where you're losing customers and why.

A/B Testing

Structured experimentation on product pages, collections, checkout flow, and CTAs. Data-driven decisions, not guesswork.

Custom Dashboards & BI

Real-time dashboards showing the metrics that matter — margin by product, CAC by channel, LTV by cohort, stock velocity. Custom-built for your business.

Heatmaps & Session Recording

Visual behaviour analysis showing how customers actually use your store. Scroll depth, click patterns, rage clicks — all captured.

Numbers over opinions

Every recommendation we make is backed by data. We don't redesign your product page because we think it looks better — we redesign it because heatmaps show 60% of users never scroll past the fold.

Our analytics setup goes deeper than most agencies bother with. We track true profit per order, not just revenue. We measure cohort LTV, not just conversion rate. Because optimising for the wrong metric is worse than not optimising at all.

Ready to get started?

Tell us what you need. We'll tell you exactly how we'd approach it.

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